JEM Marketing Blog

These days, it seems like everyone from 8 to 88 is engaged in some sort of social media.  I read the other day that in 2011 a trend developed showing a decrease in texting and a comparable increase in communicating via Facebook and Twitter.  Somewhere along the way, it has become “uncool” to pick up the phone to have a conversation with a friend, and instead we use tiny little keyboards to express ourselves.  Without even mentioning the amount of typos and the loss of most punctuation and grammar that this results in, we are losing the sense of a person’s personality, humor, sarcasm, etc. – the essence of that person which is much more evident in a phone conversation, or – dare I say it, a face to face conversation.